OPEN YY

South Korea · Ascending

OPEN YY is a South Korean fashion brand founded by sisters Jiyoung and Boyoung Kim. Based in Seoul, the brand is known for its distinctive blend of contemporary streetwear and avant-garde elements. Its aesthetic features unconventional denim treatments, oversized silhouettes, and playful, often subversive details. OPEN YY has gained recognition for its unique take on modern fashion, contributing to the vibrant and experimental landscape of Korean street style with a focus on individuality and bold expression.